Privacy Policy

Last updated: 14/11/2025

This Privacy Policy describes how this Website manages the use of cookies and the processing of personal data of users/visitors who consult it.

This notice is provided pursuant to Regulation (EU) 2016/679 (“GDPR”), Article 122 of the Italian Personal Data Protection Code (Legislative Decree 196/2003, the “Privacy Code”), and the Italian Data Protection Authority’s decision of 8 May 2014 on cookies, to those who connect to www.guug.it (the “Website”).

This notice applies solely to this Website and any related sub-domains, and not to other websites that users may access via links.

The Website is owned and operated by GUUG s.r.l.
GUUG s.r.l. ensures compliance with applicable personal data protection regulations. Users/visitors are invited to read this Privacy Policy carefully before submitting any personal information and/or completing any electronic form on the Website.

Types of Data Processed and Purposes of Processing

1) Browsing data and retention

The IT systems and software procedures used to operate this Website acquire, during normal operation, certain data whose transmission is implicit in Internet communication protocols. Although not collected to be associated with identified data subjects, such information—by its nature and through processing or association with data held by third parties—may allow users/visitors to be identified (e.g., IP address, domain names of the computers used by users connecting to the Website, response status codes, browser type, start/end times of the browsing session, any account identifier and activities carried out on the Website).

These data are used solely for statistical information and to verify the proper functioning of the Website. They are retained for no longer than six months, without prejudice to further retention for the investigation of computer offences against the Website or to comply with specific legal obligations. No data deriving from the web service will be disseminated.

2) Cookies

2.1 General information

Cookies are small text files that websites send to users’ terminals (usually the browser), where they are stored to be retransmitted to the same sites on subsequent visits via the same terminal. Each site may also allow transmission of third-party cookies (set by domains other than the one visited) via on-page elements such as banners, images, maps, sounds, and external links.

By duration, cookies are either session (temporary; deleted when the browser is closed) or persistent (stored until expiry or deletion by the user).

Cookies serve different purposes. Primarily, they enable communications or provide the service requested by the user: they allow/optimise site operation, perform authentication and prevent abuse, monitor sessions, and improve user experience (e.g., keeping the login active within reserved areas and storing user preferences such as language, currency, and display options). These are technical cookies, for which no consent is required.

If cookies are used for other purposes—typically profiling (behavioural analysis and personalised advertising) or analytics provided by third parties (aggregated statistics on visits and usage)—user consent is required. In such cases, when accessing the Website, a banner provides a short notice and gathers consent (e.g., by continuing to browse, selecting an element under the banner, or closing the banner).

Cookies can be read/modified only by the website that set them; they cannot retrieve data from the user’s terminal or transmit viruses. Some cookie functions may be performed by similar technologies; references to “cookies” herein include such technologies.

2.2 Cookies used on this Website

This Website may use both session and persistent cookies. Cookies directly generated by this Website include technical cookies, used for:

• online purchases of services/products (e.g., shopping cart and payments);

• authentication and session management (e.g., identifying/validating users for the Reserved Area);

• security purposes (e.g., tracking failed logins to prevent fraud/abuse);

• user-interface customisation (e.g., language, currency, display format, connection area);

• improved usability of audiovisual content;

• correct functioning of connections (e.g., appropriate distribution of requests across servers).

2.3 Third-party cookies

This Website may also transmit third-party cookies set by partners with whom GUUG collaborates. GUUG acts solely as a technical intermediary to send such cookies and does not control their operation or access the information collected. Responsibility lies with the respective third parties. For more information and to manage consent, please refer to the third-party notices below:

• Google Analytics (Google LLC) – privacy policy: http://www.google.com/intl/en/policies/privacy/

2.4 Managing cookie preferences

Users may manage cookies via their browser settings (e.g., Internet Explorer, Mozilla Firefox, Google Chrome, Apple Safari), which allow deletion/removal of cookies (all or some) and blocking/limiting their transmission to specific sites. Instructions are available on the support pages of each browser provider.

Disabling cookies does not, in itself, prevent use of the Website’s services; however, deleting/blocking all cookies—including technical cookies—may make some operations impossible or more complex/less secure (e.g., actions within Reserved Areas, where cookies maintain session identification).

3) Data Provided Voluntarily by Users/Visitors

If users/visitors submit personal data while connected to this Website to access certain services or send email requests, GUUG s.r.l. acquires the sender’s address and/or any other personal data provided. Such data are processed solely to respond to the request or to provide the requested service. Personal data will be disclosed to third parties only where necessary to fulfil users’ requests.

Methods of Processing

Processing is carried out using IT/telematic tools and/or manually (e.g., on paper) for the time strictly necessary to achieve the purposes for which the data were collected, and in accordance with applicable law.

Optional Nature of Data Provision

Except for browsing data, users/visitors are free to provide their personal data. Failure to provide such data may result only in the inability to obtain the requested service or response.

Data Controller

GUUG s.r.l. – Rome (Italy)
Tel. 06-44240707

Personal data of users/visitors of this Website are processed by employees assigned to Website management, Security, and other technical/operational functions. Such personnel are duly authorised and instructed.

Data Subjects’ Rights (GDPR, Arts. 15–22)

Users may, at any time, exercise their rights to: access, rectify, erase, restrict processing, object to processing, and data portability. Where processing is based on consent, users may withdraw consent at any time without affecting the lawfulness of processing prior to withdrawal. Users also have the right to lodge a complaint with the Italian Data Protection Authority (Garante per la protezione dei dati personali).

Requests may be addressed to the Data Controller using the contact details above.